
- File / New
- Channel Marketing Budget
ANTICIPATED SALES TOTAL $(000)
PERSONNEL (% OF TOTAL SALES): Nhân sự (% Tổng Sales Doanh số)
Human Resources – Headcount: Số nhân sự
Human Resources – Cost: Chi phí nhân sự
Commission: Hoa hồng
Personnel Total $(000)
DIRECT MARKETING (% OF TOTAL SALES): Marketing trực tiếp (% Tổng Sales Doanh số)
Telemarketing (% of Direct Sales)
Human Resources – Headcount
Infrastructure Support: Hỗ trợ trang bị
Commission: Hoa hồng
Training: Đào tạo
Telemarketing Total $(000)
Internet Marketing (% of Direct Sales)
Human Resources – Headcount
Website Development (one-time cost): Phát triển website (phí 1 lần)
Hosting
Support & Maintenance: Hỗ trợ & duy trì.
Internet Marketing Total $(000)
Direct Mail (% of Direct Sales)
Human Resources – Cost
Material
Postage
Direct Mail Total $(000)
AGENT/BROKER (% OF TOTAL SALES)
Communication
Training
Promotions
Discounts
Commission (% of Agent’s Sales)
Agent/Broker Total $(000)
DISTRIBUTORS (% OF TOTAL SALES)
Communication
Training
Promotions
Commission/Discounts (% of Distributors’ Sales)
Distributor Total $(000)
RETAILER (% OF TOTAL SALES)
Communication
Training
Promotions
Commission/Discounts (% of Retail Sales)
Retailer Total $(000)
CUSTOMER ACQUISITION & RETENTION (CAR)
Human Resources
Communications
Promotions/Coupons
CAR Total $(000)
OTHER EXPENSES
Travel
Infrastructure (computer, telephone, etc.)
Channel Support
Other Expenses Total $(000)
TOTAL MARKETING BUDGET: